Local business hopes to help one lucky guy find love

A lucky Pullman couple will have the chance to receive a rose during a local take on a national reality show “The Bachelor.”

Michelle’s Closet, a local consignment store, is hosting the first-ever “Pullman Bachelor.” The virtual experience will help a contender find his perfect valentine over four sponsored dates, drinks and Pullman experiences.

Owner Michelle Kelly started Michelle’s Closet in 2019 to create more sustainable shopping options in Pullman. The store offers pre-loved clothes and one-of-a-kind pieces in women’s fashion.

“I’ve always wanted to try and make an impact on how to live sustainably,” she said. “With all the stuff surfacing from the fashion industry in recent years … the average person doesn’t see the copious amounts of waste that is produced all the time.”

The idea of a “Pullman Bachelor” became a reality after brainstorming with area shops last November to bring more business to downtown.

Kelly said local stores and restaurants have taken a large financial hit over the last year. The city’s construction project to rebuild downtown closed Main Street from April to December. While pedestrians could still access businesses during that time, Kelly said her store and other retailers saw a 40% to 80% decline in foot traffic.

“I know that (the city) had a hard choice to make … and I agree that it needed to be done,” she said. “A lot of us are still struggling and haven’t seen better numbers since downtown opened back up.”

Kelly is hopeful the event will act as a “gentle push” to encourage shopping locally and supporting small businesses. She said it’s also a fun way to have people enjoy downtown and show what Pullman has to offer.

The event’s dates will take place Jan. 30 and Feb. 1, 6 and 8. Each night, the bachelor will take out a different person from the final four selected before choosing his sweetheart. The bachelor’s decision will be revealed over drinks at Rico’s Public House on Valentine’s Day.

They will begin each date selecting their outfit at Michelle’s Closet or Kure & Co. for the evening. Then they will get dinner, have a date night experience and finish with drinks — all sponsored by participating businesses.

Kelly said these dates could include crafting perfume and cologne at The Charm Barn, candle-making at The Gathering Place, bingo night at the Lumberyard or creating terrariums at A Modern Plantsman. Dinner and drinks will be provided by The Black Cypress, Foundry Kitchen & Cocktails, Rico’s Public House, Etsi Bravo, the Lumberyard and Timber.

The couples will document their night by posting three stories on Instagram that Michelle’s Closet will make into a reel.

Michelle’s Closet is still seeking its bachelor. Applicants must fill out the questionnaire found on Michelle’s Closet Instagram page, and post their answers along with a favorite photo of themselves to their story. They must also tag @michellesclosetpullman on the post by Friday to be entered.

The community will vote for their favorite candidate on Instagram Sunday. A similar process will follow to find his love interests after Pullman’s bachelor has been announced early next week.

All contestants must live in Pullman.

“I hope that everybody tunes in and has a good time,” she said. “I hope that people like what they see when we show them around downtown.”

For more information visit Michelle’s Closet on Instagram @michellesclosetpullman.

Pearce can be reached at epearce@dnews.com.